I'm Rebekah Zabarsky, though you can call me Bex.
Bex is the version of me that gets things done. She's the one who spots opportunities, connects dots, rallies people around a good idea, and somehow figures out how to make it all happen. Conveniently, that's also what I do for my clients.
After spending more than a decade building brands and telling stories in Hollywood, I found myself navigating a rewrite of my own after starting my family. These days, I help founders, experts, and organizations clarify their positioning, build authority, and create opportunities for growth.
I've worked behind the scenes on award-winning campaigns, TV series, and films where "good enough" was never okay- it had to be damn, near perfect. I bring that same attention to detail and creative problem-solving to the people and businesses I work with.
My role isn't to make you famous. It's to help you identify where you want to go, uncover opportunities you may not see yet, and build a practical path forward.
If you're launching something new, refining your positioning, or looking for a partner who can help turn big ideas into actionable plans, I'd love to talk.
If you are seeking…
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I offer a guided positioning workshop for specialists, founders, and practitioners refining how they articulate their unique POV.
Through a series of interviews, we clarify:
what makes your work distinct
what themes consistently emerge across your experience
how your expertise should be framed publicly
You walk away with a Brand Blueprint and a sharpened strategy to attract clients who are more aligned with your premium services and rates.
For people who feel their work is clearer in practice than in how they describe it.
Positioning Workshop is $1,000
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A strategic engagement designed to help experts expand how their work is recognized publicly after they’ve nailed their brand.
Together, we identify new areas of conversation and thought leadership that allow your authority to extend beyond your current business positioning.
This includes:
identifying high-leverage themes and conversation areas
shaping speaking and podcast topics
creating opportunities for broader recognition
You walk away with bespoke topics and frameworks to reach new audiences and an interactive document highlighting top tier opportunities.
For people who are ready to step into their authority in the public sphere.
Beginning at $3,000 per month (3 month minimum)
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An ongoing advisory engagement focused on expanding and refining how your expertise is recognized across online and offline channels.
This work supports long-term authority building through:
narrative refinement
visibility strategy
channel identification
positioning evolution
thought leadership direction
strategic communication planning
The focus is not content volume, but coherence and clarity. You get a Brand Blueprint, publicity strategy, and ongoing implementation support from Bex. Think fractional CMO setting you up for success from the start.
For established professionals who want guidance as they expand their influence and broaden their impact.
Beginning at $7,000/month